Retail Management

The retail management program prepares students for careers as buyers, store managers, apparel product developers, and sales and marketing representatives.

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Key Facts

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Degree

B.S. Retail Management

Degree Duration

4 Years :

1 year pathway + 3 year degree

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Start Dates

August

Degree Overview

Today’s global marketplace demands skilled managers and leaders. The retail management program in the Whitman School prepares students for careers as buyers, store managers, apparel product developers, and sales and marketing representatives. The retail management faculty is committed to becoming an internationally recognized leader in providing the marketplace with well-educated, highly effective executives, advocates, and entrepreneurs. This major offers a student-centered approach to learning in partnership with national and international corporations and organizations. Through experienced faculty and visiting industry professionals, the program provides the basis of theoretical and practical knowledge that students need to succeed in the competitive and ever-changing environment.

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Important

You may incur additional costs in the course of your education at the University over and above tuition fees in an academic year such as laptops, study materials and additional resources.

Study Reasons

Employ business communication (handling objections/building rapport) and selling strategies (customer and competitor research/customer benefit analysis) used in the retail industry.

Syracuse University’s Martin J. Whitman School of Management combines the resources of a large university with small class sizes and highly individualized attention to offer students the best possible learning experience.

The Retail Club is dedicated to empowering students interested in the retail industry. Through guest speakers and real-world projects, the club aims to familiarize students with components of the industry, such as consumer behavior, merchandising strategies and potential career paths.