The explosion of cultural and commercial events across the world in the past 20 years, from local creative events to international, multidisciplinary festivals that transform major cities such as Edinburgh. This MSc degree will equip you with the vibrant learning environment, practical experience, and supported self-directed study needed to understand the synergies, theory and practice of developing and managing cultural and arts-based events.
This course covers an expansive variety of cultural events. During the course you will learn what it takes to organise community-based celebrations, local events, established festival networks, high art festivals, live music events, and large-scale international events. You could work with organisations such as the British Arts Festivals Association, Festival Republic (the company behind Latitude and Reading festivals), U-Live or The Spark Festival, a children’s art festival. Through guest lectures and workshops, you will also have opportunities to meet and network with professionals from the cultural events industry.
Throughout your studies, you will combine the academic study of case studies and primary research with the real-world practical experience of organising events. This hands-on approach will grow your key skills in leadership, marketing, business planning and website design – all essential tools to succeed and forge your path as a leader in this dynamic and vibrant industry.