Birkbeck, University of London (MA (Hons)) Digital Media Management

Digital Media Management

The digital media management course will equip you with all the knowledge you need to manage digital media and will cultivate the entrepreneurial mindset you need to build experiences that will help the next generation of digital managers do their jobs better.

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The main focus of this Master’s degree is your career development. We will help you develop a set of professional skills sought by multinational companies and build your network. The degree is a unique chance to reach your professional goals, put them into action and plan your future career.

You will gain an understanding of the complexity of digital media and their social and cultural contexts, the broader effects of changes in the industry, and the most important aspects of management and working with highly experienced professionals and practitioners who combine academic excellence with industry knowledge and expertise.

The modules provide a firm grounding in project management, entrepreneurship, accounting and intellectual property and focus on sparking your creativity with workshops in digital branding, interactive storytelling, content production and visual creation.

Our goal is to rethink and reinforce the transdisciplinary components of each module. We will discuss relevant theoretical and critical knowledge about management, marketing and digital media. From this important information, we will devise new digital strategies that are creative, innovative and disruptive on a global scale.

You will define your own roadmap, strategy and vision for social media and other digital products. In doing so, you will research new digital media trends and identify new tools, platforms and capabilities to bring your own digital portfolio to life.

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You may incur additional costs in the course of your education at the university over and above tuition fees in an academic year such as laptops, stationary and additional resources.

Digital Media Management

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